LIVE CONCERT @ THE GROVE 4/25/26 | TSOG OUT IN MARCH! | READ ABOUT OUR 50/50 COMMIT! | NEW SONG OUT!

Our Mission Statement

Making our team's dreams a reality, while helping our world through our 50/50 Conscious Commitment to never overcharge and always give 50% of profits back to charity.

Statistics show that most businesses calling themselves conscious capitalists give 1% to 5% back to charity. We find it problematic for corporate giants to give so little back or even ask their customers to round up their change while making record profits. We want to set a precedent that even a little startup can give 50% of profits to charity. By proving this model works, we hope to inspire a new business standard.

We're not just selling you a product or service; we're selling the precedent itself. So, when you sport our brand, buy our products, or pay for our services, you're not only making a purchase; you're making a donation to a better future.

See more of what we have to offer from our branded products, original music from Civil Strife, and Civil Strife's live rock band that is always ready to put on a passionate show.

The 50/50 Conscious Commitment

50% of all sales now go to charity!

We're selling this silly little logo on whatever you want! Hats, shirts, cups... whatever you're in to! Just let us know, and we'll get the price, as we currently make to order. And with our 50/50 Conscious Commitment, we donate 50% of ALL GROSS PROFITS from products to charity. We sell our products at a minimum of 25% price surplus for profit, as we're also committed to not overcharging you! Right now, 50% of all profits will go to The Joy of Music School in Knoxville, Tennessee!

Come to the LIVE concert at the Grove Theater in Oak Ridge, TN on Saturday, April 25th, 2026!

Buy Tickets

More About the Show

50/50 Conscious Commitment

We're promising to give 50% of all our profits to charity. We won't mark up our prices more than 25% beyond our expenses for our products and services. We make to order, but we'll have a booth with merchandise at the show on April 25th to showcase our silly little logo!

Joy of Music School

Our current charity that we're supporting is Knoxville's Joy of Music School, providing music lessons to disadvantaged children. 50% of all profits from our products will be going to the Joy of Music School until April 25th! Reach out to us to place your order today!

The Grove Theater Concert

On Saturday, April 25th, 2026, we're having a live concert from our Civil Strife band with some of the children from the Joy of Music School opening the show. This will be a family-friendly, all ages show at 123 Randolph Rd in Oak Ridge, TN at the Historic Grove Theater. Entry is $10 and the show will be from 7 to 9 PM. Doors open at 6 PM.

Get your tickets here: https://joyofmusicbenefit.eventbrite.com

NOTE: Eventbrite has a $2.51 additional fee

Pellissippi Volunteers!

Join the Project!

We're teaming up with Pellissippi Community College for business majors interested in volunteering to help with their degree. Reach out for more information here or to the school for more info!

We're looking for stagehands, clean-up crew, door people, concession runners, as well as social media coordinators and even someone interested in an opportunity to host as public speaker.

We want to help you with, not only your degree, but your experience in the business world at our organized event.

LIVE CONCERT @ THE GROVE 4/25/26 | TSOG OUT IN MARCH! | READ ABOUT OUR 50/50 COMMIT! | NEW SONG OUT!